Tutorials: 4 Steps used to Evaluate New Product Ideas
cannon writes "In our highly competitive markets, new products are thought by many to be the key to business growth and profitability. The problem developing successful new products is not a shortage of ideas, but rather the expense in producing and marketing new products without any guarantee of success. Sadly, this is a fact that is little known to individual inventors and is a tremendous hurdle for a manufacturer. Consequently much time and effort has been devoted to developing a systematic approach to new product development.
Individual inventors are free to go wherever their imagination and their pocket book will take them. Existing companies, however, have learned to restrict new product development to product ideas that are in line with the strategic direction of the company and the needs of the marketplace they currently serve or plan to serve in the future. In new product development there are steps that are common to most all-new product development.
"
Note:Great invention related article Bob, thanks!
Posted by TheLoneInventor on Sunday, August 14 @ 00:10:23 PDT (1529 reads)
(Read More... | 6212 bytes more | Score: 3.33)
Interact
Information
Members
Welcome,
Login:
Membership:
